Ad Thinkers is a wholly-owned subsidiary of Dot Different Incorporated. Located in Duluth Minnesota, the two businesses were founded by Tracey Cook and Amy Cook. Dot Different Inc began in early 2005 specializing in Web Design and Marketing. Dot Different Inc introduced itself to the community through extremely creative and different Web Design services and marketing. The name “Dot Different” comes from a “dot” com and Web Sites are called, dots.

Ad Thinkers® began in early 2007 to develop creative marketing strategies and tools for businesses, which offer the client a wide array of competitive tools offline in the traditional marketing and branding channels with a very untraditional approach. The synthesis of the two efforts, both online and offline, provides a distinct advantage to businesses by a achieving a truly unified marketing image and branding effort. Having everything accomplished under one roof really adds a boost to the creative process and gives a higher level of performance when unified talent is brought to the table for one purpose – correctly market the client.