Do
You Have a Card?
It's a great feeling
when you get to that point in a conversation
when a prospect asks you if you have
a business card
. It's really the same thing as
saying "hey I think you are someone that
could provide me with something I need,
I would like to stay in touch." Make sure
they are even more impressed when you
hand it over with confidence.
How many times
have you heard someone say "Oh, my cards
are at the printers right now, if you
have a pen, I can write down my number."
That's the finest way to mess up a great
prospect and what was a good first impression.
You've heard
the statement "you
never get a second chance to make a first
impression." That impression is
paramount and can often make the difference
between that first call or no call.
Your business
card
should have all the pertinent information
about you and your company, or your affiliation
with the company.... but it should compel
them, motivate them, and be the actuary
when their top of mind awareness of your
business kicks in. They will likely go
searching for your card when they need
what you have or do, but only if they
remember the card.
Make them remember
it. Do it right.
